1st Choice

Our 1^st Choice Indoor Vitality formula is the perfect choice for your indoor, pampered feline friend. Our carefully selected ingredients are specifically designed for cats that enjoy our modern lifestyle. The renowned Protégez-Vous magazine in Quebec recommends our Indoor Vitality formula as one of the "Best Picks" among 180 non-specialized cat foods analyzed by its panel of experts.

Discover the new HYPOALLERGENIC COD formula from 1st Choice Nutrition, specially crafted to support cats with sensitive stomachs. This delicious fish-based recipe is 100% grain-free, chicken-free, and gluten-free—perfect for cats with chicken allergies or those who need to avoid grains. Fresh cod and menhaden deliver  highly digestible protein, essential amino acids, and natural omega-3 fatty acids to support cardiovascular health. This formula helps reduce shedding, promotes healthy skin, and protects against irritation. Give your cat the gentle nutrition they deserve—discover our new formula today!

Thanks to this DENTAL HEALTH formula, oral hygiene has never been easier! Fed on a regular basis, it helps adult dogs of all breeds maintain healthy teeth and gums while freshening their breath. Furthermore, this formula contains our Prebiotic Fiber Balance. Thanks to a clever blend of soluble and insoluble fiber, each kibble offers an optimal supply of prebiotic fiber contributing to the intestinal flora's balance. For better digestive health, a strong immune system, and increased vitality.

The SKIN AND COAT formula meets the nutritional needs of puppies of all breeds. The addition of omega-3 and omega-6 takes care of the skin and ensures a silky coat. The small kibbles are bursting with flavor to make dry food discovery as pleasant and successful as possible. This complete and balanced formula supports bone growth, vital functions, and brain development. It also helps puppies build a strong immune system. Easy to digest, this chicken-free option is very appreciated. The first step to becoming a healthy and beautiful dog!

This formula was designed to meet the specific needs of toy and small breed SENIOR dogs. In addition to providing all the essential nutrients, we have added glucosamine and chondroitin to take care of the cartilage and sensitive joints of senior dogs. The unique combination of antioxidant-rich plant extracts also helps limit inflammation and cell damage. It is the ideal food for maintaining mobility, curbing the consequences of early aging and cognitive decline. This formula is a preventive strategy that promotes overall health so that senior dogs can enjoy a long and beautiful life!

Pamper your cat with this 1^st Choice - Sterilized wet formula! No doubt you will get purring thanks for this tasty chicken pâté delight! This formula contains antioxidants for a global immune system health. When offered with our Sterilized dry version, it is a winning combination!

Try the 1^st Choice - Healthy Skin and Coat wet formula! Offering a mixed «wet and dry» nutrition, is the best way to feed your cat. It gives him all the complete nutriments of dry food while adding the extra hydration, flavor and omega-3 of wet food! Your cat will enjoy this outstandingly tasty fish pâté version of our Healthy Skin and Coat formula!

Our 1^st Choice Sterilized formula is designed for neutered cats. Since they use 20 to 30% less energy than non neutered cats, this formula can be fed to your cat at all times. It contains a high level of protein that will help limit weight gain while maintaining a healthy muscle mass.

Our 1^st Choice Healthy Skin & Coat formula is designed specifically to enhance skin condition in all seasons and to produce a soft, shiny coat in both our long-and short-haired cats. Fish and fish oils have long been considered the secret to healthy skin and a great coat.

Our 1^st Choice Mature - Less Active formula is the perfect choice for your pampered senior feline friend. Enriched with glucosamine and chondroitin to promote joint health. Special nutrients and antioxidants help slow down the aging process.

The WEIGHT CONTROL formula has been specifically created to meet the nutritional needs of TOY AND SMALL BREEDS overweight dogs. It skillfully combines ingredients known to promote fat mobilization and appetite control. Thanks to its low fat and well-targeted energy content, this delicious chicken formula helps dogs regain a slender figure! Furthermore, this formula contains our Prebiotic Fiber Balance. Thanks to a clever blend of soluble and insoluble fiber, each kibble offers an optimal supply of prebiotic fiber contributing to the intestinal flora's balance. For better digestive health, a strong immune system, and increased vitality.

The grain-free DERMA formula is designed to take care of dogs with reactive or hypersensitive skin. Specially formulated with ingredients known to reduce skin inflammation, irritation and itching, it creates a protective barrier against environmental aggressors. The DERMA formula also promotes an incredibly lustrous and shiny coat! Furthermore, this formula contains our Prebiotic Fiber Balance. Thanks to a clever blend of soluble and insoluble fiber, each kibble offers an optimal supply of prebiotic fiber contributing to the intestinal flora's balance. For better digestive health, a strong immune system, and increased vitality.

This SKIN AND COAT formula with lamb and fish was designed to meet the specific needs of SENIOR dogs of all breeds. We have added glucosamine and chondroitin to protect the cartilage and sensitive joints of senior dogs. Extra omega-3 and omega-6 keep their skin healthy and their coat shiny. The formula is easily digested and promotes regularity, thanks to added prebiotic fibers. A unique combination of antioxidant-rich plant extracts helps limit inflammation and cell damage. This is the ideal formula to maintain mobility, and to slow down the signs of early aging and cognitive decline. An effective preventive strategy promoting overall health and a silky coat!

This lamb and fish dog food is formulated to meet the nutritional needs of medium and large-breed ADULT DOGS. To keep their SKIN and COAT healthy, we have added an optimal ratio of omega-3 and omega-6. Since large breed dogs are more likely to develop joint problems, we have also added glucosamine and chondroitin to protect their cartilage and joints. This formula also contains prebiotic fiber to regulate bowel function and improve stool consistency. A unique combination of antioxidants helps limit inflammation and slows down the consequences of early aging and cognitive decline. When fed throughout adult life, this formula is an effective preventive strategy that boosts the immune system, promotes overall health, and gives your dog a beautiful coat!